OUR STORY

THE BEGINNING

It all started in 2014, and born from our founder‘s, Susan Yin, dream and motivation, that everyone must be treated equally when it comes to luxury experience, regardless of what the client background is.

Everyone deserves a top tier luxury experience and service.

This dream and passion, drives her to work hard and serve her clients well.

And in 2015, Susan Yin created First Luxury as a platform and brand to channel her dedication and vision.

First Luxury started in dealing in rare and exclusive luxury items/brands, serving our clients from an office in Singapore.

THE STORE

In 2018, First Luxury opened Our First showroom in the prestigious shopping mall, Mandarin Gallery – Hilton Hotel Singapore, in the heart of Orchard Road, unit #03-08.

One of the pioneers in the market, to open such concept store as an Independent Luxury Company.

THE APPs

in 2020, when the pandemic shook the world, it forced the founders to RETHINK and INNOVATE, and instead of downsizing, the founder decided to take a leap of faith to go ONLINE and also opened our SECOND boutique in Mandarin Gallery.

First Luxury realised the need to always stay RELEVANT in the fast changing world, that we must continue to make new innovations to better understand and serve the needs of our customers.

In 2021, after a year of development and implementation of ideas by our founders, we launched First Luxury mobile apps to provide convenience for our customers in making “Buy, Sell and Consign” transactions.

First Luxury is the first in the region to adopt the Hybrid business model, Retail and Online.

Our customers are now pampered with options and convenience to View and Buy Items Online through our mobile apps and Physically at our stores.

THE DYNASTY

The founders are firm believers of long-term view and sustainability, similar to the view of establishing a Dynasty.

This translates clearly to how we operate.

As we expand and grow, we added more team members, train and prepare them well to work as a SOLID Team.

First Luxury is well-known for our reliable, excellent, warm, professional and unmatched services in the market.

In 2022 we opened our 2000sqft Flagship Store in Mandarin Gallery,
#03-08/09/10

THE FUTURE.

The Future is Exciting!
Since its humble beginning, First Luxury has since grown to be the leading and the largest luxury consignment platform in Singapore.

This growth and milestones are a solid testament to our principles, our solid team and operations.

And in 2023, we thank you once again for being part of our Journey, as we officially open our first regional store, First Luxury Indonesia.

We look forward to continue serving you and be a forever part of your Luxury Journey.

Please allow us to continue to be the FIRST CHOICE for your Luxury Needs!

We are FIRST LUXURY!